Storytelling is not just another marketing buzzword

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“Storytelling is the oldest and most potent form of communication human beings have ever known.”

This is a great short video about storytelling and the role it plays in human communication. Because the word storytelling is so overused these days, it is important to remind ourselves that it is not just another marketing buzzword that will fall by the wayside just as soon as it goes out of fashion. Instead it serves many purposes in our everyday lives and perhaps even our very survival.

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